Champagne Nicolas Feuillatte joins Hallgarten & Novum Wines Portfolio
Champagne Nicolas Feuillatte is pleased to announce the appointment of Hallgarten & Novum Wines as its exclusive new importer in the UK, as from January 1st, 2025.
Founded in 1933, Hallgarten & Novum Wines is one of the UK’s largest wine-only specialist national distributors, with an award-winning portfolio of prestigious wineries and an account-base of 2,000 customers, covering all market sectors.
The move marks Champagne Nicolas Feuillatte’s reintroduction in the UK of its specialised On-Trade range of cuvées, dedicated to premises such as independent wine cellars, hotels, bars and restaurants.
“Joining forces with Hallgarten to address one of the most influential markets is enthusiastically motivating everyone at Champagne Nicolas Feuillatte,” comments Christophe Juarez, Managing Director of Champagne Nicolas Feuillatte. “It also reflects the strong ambition of Champagne Nicolas Feuillatte to grow on the international stage.”
“We are back in the On-Trade networks with a specific range of champagnes that are designed to answer the sophistication of on-premises accounts. Given the end of the Roaring Twenties, it is particularly adequate to offer “an indulgence for the many” with this initiative, alongside our prominent position in the Off-Trade.”
Hallgarten & Novum Wines’ Managing Director, Andrew Bewes, commented: “The past 12 months has seen our business go from strength to strength, as we have welcomed some of the most prestigious wineries in the world to our portfolio. The addition of Champagne Nicolas Feuillatte, Frances’s favourite marque, to our range is an honour and we look forward to launching them to our customers at our Annual Tasting on 27th & 28th January in London’s Old Billingsgate.
“Nicolas Feuillatte is one of the world’s most recognisable and respected brands, and consumers already seek its iconic blue label in many retail outlets across the UK. We believe that this appetite also extends to the same consumers wanting to enjoy their favourite champagne in the premium bars, restaurants, hotels and venues of the hospitality sector, and Hallgarten is determined to meet and drive this demand over the coming years.
“Our partnership with Nicolas Feuillatte adds great strength and depth to our Champagne portfolio, allowing us to offer customers real choice in this important category, and we are massively excited to welcome them to the Hallgarten family.”
